Mara Hoffman, a New York City-based fashion designer, is originally from Buffalo, New York. After graduating from the Parsons School of Design in NYC and studying at the prestigious Central Saint Martins College of Arts and Design in London, she launched her first ready-to-wear collection in 2000. She has gained notoriety and acclaim for her beautiful and boldly printed designs, always offered in an array of flattering silhouettes. Continually designing clothing that has a fun hippie aesthetic with a contemporary feel, Mara’s collection is beautiful, wearable and special, transcending from season to season.
Mara Hoffman initially launched her collection as a line of hand-dyed, often one-of-a-kind, hand-batiked, couture pieces. The line has now evolved into what we known Mara Hoffman to be today, concentrating heavily on her original silk prints with a great attention to detail. The collection encompasses everything, from silk sundresses to cashmere blend coats, brightly colored swimwear to slouchy patterned trousers, truly something for everyone. The brand is inspired by a variety of things, including nature, world travel, fantasy, mythology and magic.
Mara is an absolute genius when it comes to creating awe-inspiring, gorgeous, and original prints. The prints vary in style and color, from geometric and futuristic to boho, girly and psychedelic. Her signature prints are what inspire the silhouette, the opposite of most fashion designers who are inspired first by the design and later follow up with a colorway and print. No matter the pattern, Mara Hoffman's pieces are always bold and colorful. Whether it’s swimwear or winter-wear, each piece is always expertly draped and tailored, creating an almost artful and architectural appearance. Adding finishing touches, such as hand beading, allow for each and every garment to truly feel special and unique. No two pieces are ever exactly alike.
Mara Hoffman’s collection is anything but ordinary. Soft and feminine, while fashion-forward and daring, each season the designer produces a line that wows the fashion industry.