The love story between Paris and
BGN started in 1999, a decade ago. Imagine the founders of
BGN sitting in a cafe on a spring afternoon in the Saint Germain neighborhood: Sipping coffee, admiring the attractive brunette as she puts on her leather gloves, or the fiery blonde wearing a light dress floating in the wind. It was these images of the women of Paris, with that "je ne sais quoi," that inspired
BGN's founders to begin to draw, sketch and scribble in their notebooks what would soon become their first collection...Beautiful, Glamorous, and always New.
Designer David Zanola and newly-appointed Artistic Director Gianni Straquandanio lend
BGN a persisting style that, while modern and contemporary, is always elegant, chic, joyful, and dynamic. In short,
BGN's stunning collection captures the essence of femininity that exists in women of the world, whether they be from Moscow, Los Angeles, Paris, Milan or Barcelona. This is not to say, though, that the
BGN woman is an inaccessible and fantasized icon... The clothes, made of premium luxury fabrics, are finely designed yet affordable, catering to the real women of our times. Check out best-sellers like the
Drawstring Collar Dress and the
Bustier Dress. Above all,
BGN's clothing is designed to make the wearer feel beautiful, seductive, and glamorous, whether she is strolling in Paris or just living out an ordinary urban day.